I have been battling away now on my Beijing blog for nearly a year now and it is just over a month until the the games start in August.
Traffic from Google still isn’t great, but I am expecting that to change when the Olympics are on and in the next thirty days as media networks go into Olympic coverage overdrive.
I still have no idea as to how the site will fare, but I am fairly confident I have done enough to at least get it to a point where it should do well.
I keep thinking of the analogy of someone publishing a book or releasing a movie – no matter how much work you put into something you have no idea as to how successful it will be until it is actually released. The site is live of course, but the start of the Olympics is going to be our “premiere”.