I thank the people for posting comments on my last entry. I must admit, I have no idea if this is the right or wrong way to go.
People often post messages on webmasterworld.com as to whether they should concentrate on one big site or a bunch of mini-sites. My advice is “diversification”. Small sites, big sites, blogs, forums, classifieds, free information, paid information and so on.
I tend to make a site from an idea I have and just go with it. Market research is definitely a good idea and could produce much better results, but I haven’t tried this much.
My strategies are a bit hit and miss, without much thought as to whether a new site will be successful or not. I put up a site, add some content, promote it a little, then sit back for a while to see if I get any good results.
I am usually happy just to get one affiliate sale. If I can get at least one sale, I know that there is definitely potential. I have found checking my sites stats fairly regularly, especially when I have some traffic to the site, so I can know exactly where people coming from and what they are interested in on the site.
This is a rough kind of way I am working. My personality doesn’t cater for working to deadlines or strict plans, but setting goals does definitely help.
Other than my time and the $10 it costs to register a domain, it is pretty much a risk free investment.